Pizza Hut... an icon waiting to be rebooted…
Since 1958 Pizza Hut have created moments of connection, by bringing people together over delicious, melted cheese and appearing in pop culture alongside icons like Turtles and Waynes World.
With tech players like Dominos and Deliveroo disrupting the market Gen z’s interest started to fade. And Pizza Hut got stuck… trying to tell everyone that their pizza was tastier than the rest. But the truth is EVERYBODY does tasty pizza!
We needed to make our play. A transformation, that builds on our legacy of connection. Moving away from sponsoring culture, to creating it.
Introducing ‘The Hut’ the only OFFICIAL Pizza hut game on the Roblox.
Working with specialist team of Gen Zedders, we created and built ‘The Hut’ a globally accessible super stadium for Pizza Hut lovers.
With hours and hours of next level gameplay
• Build pizzas against the clock
• Smash obbies with friends
• And unlock in game swag
Welcome to ‘The HUT’. The New Home of Pizza Hut